Strategic Goals
Strategic goal 1: Accelerate women’s economic advancement
Build the skills of African women entrepreneurs at scale through Women Creating Wealth and Afrishela.
Women Creating Wealth
WCW is an entrepreneurship initiative focused on established African women entrepreneurs. It helps them develop the skills, tools, and networks needed to transform their businesses from income-generating to wealth-generating ones. This comprehensive programme addresses growth mindset, agency, personal mastery, and leadership, and provides participants with coaching, mentorship, and technical support. Additionally, it facilitates access to markets and finance for women entrepreneurs while working to highlight and dismantle discriminatory economic systems and processes.
The programme goes beyond the initial 10-months of experience. It also emphasizes the creation of a business community and after-care support. This ensures that women entrepreneurs can continuously benefit from networking, support, exchanges, learning opportunities, and collectively advocating for change.
Our impact & reach
- Over $10 million in capital funds raised in the last 2 years and thousands of lives impacted since inception
- 4 600+ current enrolment
- Currently participating countries: Kenya, Malawi, Senegal, South Africa, Tanzania, Uganda, and Zambia.
Our Audacious Goal:
To support 10 000 women to scale their businesses to create 200 000 jobs (mostly for youth) and generate 1 billion USD in revenue, over the next 4 years.
What makes the Women Creating Wealth programme unique?
“We strengthen what the entrepreneurs are in control of, which is their agency, mindset, resilience, and skills. We also look at structural barriers and system change that require advocacy, which is at the heart of GMT’s work. Thus, we provide a 360-degree solution for women’s economic advancement.”
- We work with businesses that are older than two years and ready to grow
- We provide a comprehensive programme, extensive partnerships, and sustainable revenue models
- We offer our participants tailored support utilising the Goal Setting, Accountability, Inspiration, and Master (GAIM) methodology to enhance the performance and success of women entrepreneurs. This strategic approach combines essential elements to create a holistic and uplifting framework for entrepreneurial growth.
- We intentionally partner with specialised organisations and experts to develop interventions that provide access to markets and finance, as well as create gender-equal opportunities for women entrepreneurs to succeed.
- We provide tailored technical coaching and mentoring support
- We create access to networking opportunities.
“The confidence to approach potential funders, speak about my business and make bold but smart business decisions emanate from my time in the WCW Programme; navigating the learning platform and interacting with my coach.” – Participant from Uganda.
Sectors we work in:
- Agriculture and agri-processing,
- Construction,
- Education
- Finance
- Green/renewable energy
- Health & Wellness
- ICT
- Manufacturing
- Retail, Tourism & Hospitality
- Trade and services
- Renewable Energy/Green Energy
“GMT, please continue equipping us with pitching skills to boost our morale and increase our confidence. The pitching sessions were educative, interesting, and inspiring, such that we learned from each other.” – Participant from Zambia”.
Strategic goal 2: Putting women and adolescent girls at the center of the African policy agenda.
The Pan African Adolescent Girls’ Movement
Our Pan African Adolescent Girls’ Movement is a dynamic initiative committed to igniting the innate agency within these young minds, encouraging them to take charge of their lives confidently, stand tall for themselves, and become passionate advocates for their own rights. This indigenous African movement led and designed by adolescent girls themselves, addresses societal barriers that impede their holistic development.
Themes covered in the 12-month programme:
- Leadership and role modelling
- Education
- Health
- Climate action and food security and
Current participants: 950 +
Countries currently covered: Ethiopia, Kenya, South Africa, Zimbabwe
Strategic goal 3: Amplify the voices of African women
Networks
Underpinned by the belief that development of Africa is hinged on the sustained participation of women in socio-economic spheres at all levels and across sectors, we have networks in African 18 countries that work with our implementing partners on the ground to ensure that our work is based on lived experiences.
These networks, including African Women in Agri-Business, Women in Finance, Women in Green Energy & Climate Action, Women in Media, strive to drive change in Africa’s social, political, and economic spheres, contributing to the continent’s growth and development.